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Most people opt for ground shipping for one simple reason: it is inexpensive. In this blog post, we'll explore several clever ways shippers can save money on ground shipping costs.

Aside from the low cost, it is also a fairly tried and true method of delivery for the most part. In fact, ground shipping was the original and standard supply chain method of operation before the concept of overnight express delivery was introduced back in the 1970s.

However, modern ground shipping operations are much different than those in the early days. There are more regional hubs available, advanced tracking solutions, and more efficient ways of moving freight from point "A" to point "B" across the highways of North America.

There is a downside to all the more recent advancements, though. The largest being that this once affordable mode of transport costs twice as much now and for about the same quality of service as before.

However, there are still a few clever ways that shippers can save some more money on ground shipping...

Become a Stern Negotiator

All the best prices start and end with negotiation. And shipping costs are no different.

Shipping costs are typically negotiated on an individual basis.

Whether you work with parcel, LTL or FTL carriers, the main 'trump card' that shippers hold over them is volume. Ground shippers thrive on maximizing their truckloads, whether it's a national parcel carrier's ground route or the LTL carrier headed to a regional terminal. Working with a transportation management partner can help you leverage this volume effectively. And this is why it is so important to build a good rapport with your carriers. It is they who hold the keys to lower costs.

If a shipper frequently uses a specific carrier for their ground delivery services, they have the 'buying power' to negotiate better shipping rates.

Be Proactive About Customer Communication

One of the leading issues associated with ground shipping is missed delivery or delivery reattempts.

The primary source of these ancillary charges is when the shipping address to the customer is either incorrect or the customer is not available to receive the shipment. This is especially common in the LTL and FTL industries, as many ground parcel deliveries can simply be left at the customer's doorstep.

If you're a shipper, spend some time verifying with your recipient a few important details to reduce these types of problems.

First, verify their shipping address and if they are a commercial building or residential location. This makes a huge difference in regard to shipping rates, especially parcel deliveries.

Second, verify their availability for deliveries, and relay this information to your carrier.

If the lines of communication are clear and documented, you'll have substance to fight additional charges if needed.

Understand the Value of Regional Transport

This tip mainly applies to LTL shipping.

If you are a manufacturer, supplier, distributor or retailer that ships to customers in a specific region, consider working with a regional carrier. In most situations, the regional carrier will offer better ground shipping rates than the national giants, simply due to reduced mileage driven.

Be Firm and Transparent with Customer Delivery Requests

There are some customers that request special delivery services, such as:

  • Saturday service
  • Special handling
  • Advanced tracking

While customer service is crucial, and there are always exceptions to the rule, if they request the service, make sure to explain to them the additional charges associated with it. Sometimes the simple act of communicating these facts will be enough for the customer to make a more informed decision. A lot of the time, they'll even offer to cover those fees.

The key is to be firm, but fair.

Consider Online Shipping for Parcels

The USPS has been rolling out online shipping services across the United States over the past few years. Now, it's a service available nationwide.

By investing in an online shipping platform, you can purchase postage for smaller parcel deliveries.

Similarly, yet a bit different, is making sure to use flat-rate packaging for ground deliveries.


Final Thoughts

In order to negotiate the best rates for your ground shipments, it takes a few things:

  • Negotiation skills
  • A good idea of acceptable rates
  • Most importantly, a stellar rapport with your carrier

And while individual shippers can achieve this, it usually takes quite a lot of time. Time spent building firm relationships with carriers, researching the competition and then finally learning what language to use to negotiate those lower rates in a way that influences the carrier to give out a discount.

In general, it is a lengthy process.

Fortunately, partnering with a 3PL that already has this sort of rapport and negotiation skills—like Redwood's Modern 4PL approach—will allow you to get the cheapest rates possible in half the time.

Redwood Logistics maintains exceptional relationships with carriers across all modes:

  • Air
  • Ground
  • Rail
  • Ocean

The rates we negotiate for our clients not only save them money on ground shipping, but can often lower or remove accessorial charges like missed deliveries, special services, and more.

If you're looking to beat your competition to the chase, reduce your ground shipping rates and discover creative ways of saving a little extra money, contact Redwood Logistics today to learn how we can help.

FAQs

How can I save money on ground shipping without changing carriers?

You can save money on ground shipping by negotiating rates, reducing preventable delivery issues, and choosing the right service level for each shipment. Volume gives shippers leverage, so building strong carrier relationships matters. You can also cut extra charges by confirming addresses, delivery availability, and any special service requests before the shipment goes out.

Why do missed deliveries and reattempts make ground shipping more expensive?

Missed deliveries and reattempts add cost because they often trigger ancillary charges. Incorrect addresses and customers who are not available to receive the shipment are the most common causes. Verifying the destination type, delivery location, and recipient availability ahead of time helps reduce those avoidable fees and gives you documentation if a charge is disputed.

When should a shipper use a regional carrier instead of a national carrier?

A regional carrier is often a better choice when you ship within a specific geographic area. For LTL shipments in particular, regional carriers can offer better ground shipping rates because they drive fewer miles and operate closer to the lane. If your customer base is concentrated in one region, comparing regional options can lower transportation costs.

What delivery details should I confirm with customers to avoid extra shipping charges?

You should confirm the full shipping address, whether the location is commercial or residential, and whether the recipient will actually be available at delivery time. Those details affect pricing and service execution, especially for parcel shipments. Clear, documented communication with the customer also gives you better support if you need to challenge an added charge later.

What special delivery requests usually increase ground shipping costs?

Special delivery requests such as Saturday service, special handling, and advanced tracking often increase ground shipping costs. These services can be useful, but they should be discussed upfront so the customer understands the added charge. In many cases, being transparent about the cost leads the customer to accept the fee or choose a different option.

Is online shipping a good way to lower parcel shipping costs?

Online shipping can help lower parcel shipping costs, especially for smaller packages. USPS has rolled out nationwide online shipping services, which makes it easier to buy postage digitally. Using flat-rate packaging can also help control costs when the shipment fits that structure, since the price is based on the package type rather than distance or weight alone.

Why does negotiation matter so much in ground shipping pricing?

Negotiation matters because shipping rates are typically set on an individual basis, not as a one-size-fits-all price. Carriers respond to volume and consistent business, so shippers with regular freight can often secure better rates. Strong carrier rapport and a clear understanding of acceptable pricing give you more leverage when trying to save money on ground shipping.