When we announced our Visionary placement in the inaugural 2025 Gartner Magic Quadrant for 4PL, we shared what it meant. FreightWaves recently took a closer look at how it happens and why it matters beyond the badge.
Our partners at LeadCoverage break down the multi-year analyst relations strategy behind Redwood's Modern 4PL positioning, including the early category pitch that analysts shot down immediately and the pivot that ultimately changed everything.
