Get Ready to Win... Prepare, Perform, and Perfect!
Peak season isn’t just busy, it’s competitive. Between Black Friday 2025 and New Year’s Day 2026, shippers face higher volumes, tighter capacity, and rising costs. The winners are those who prepare early, perform under pressure, and keep improving.
Redwood’s 2025 Peak Season Shipping Guide breaks it down into three steps:
- Prepare: Forecast demand, plan distribution, and align with carriers before the rush.
- Perform: Use real-time visibility and tech to stay agile when disruptions hit.
- Perfect: Audit costs, analyze results, and carry lessons into 2026.
With 20+ peak seasons behind us, Redwood has helped shippers cut costs by an average of 23% and negotiate better carrier contracts in just 43 days.
